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Doc. #2008-04
CAYUGA LAKE WATERSHED NETWORK
BOARD OF DIRECTORS MEETING
Tuesday, January 8, 2008
Wells College, Aurora, NY

Directors present: Mark Delaney, Ronda Fessenden, Deb Grantham, Doug Haith, Chuck Kroll, John Mawdsley, Julie Patterson, and Kevin Zippel

Excused directors: Brian Boerman, Joe Cambridge, Ruth Richardson, Eric Riegel, Bill Shaw, and Keith Tidball.

Also in attendance: Sharon Anderson

The meeting was called to order at 7:03 pm by John Mawdsley, Chairperson. Patterson made a motion to approve Board Minutes from the December 11, 2007 meeting, Zippel seconded. Unanimously approved.

Business:
Plan of work:
Anderson reported she has received no further information on plans of work or budget needs from committees. Mawdsley acknowledged that the work of the Decade 2 Committee and the forthcoming discussions of the organization’s focus, along with the change of having to make sure all staff time is funded makes plan this year more challenging. Committee interests and work plans influence the Board, and the direction set by the Board influences the work of committees in a “which comes first the chicken or the egg” fashion. Zippel suggested there be a meeting of Committee Chairs to go over how to create an annual plan of work. Mawdsley will consider.

The Outreach Committee sought feedback from the Board before they put further effort into programs they have been planning. Anderson noted that if she knows what tasks are expected of the office, she can estimate the amount of time and budgeted dollars to allocate. The Board reached consensus that the first photography/poster contest should be postponed until 2009 to allow more time for planning, fundraising/sponsorship and promoting. Goulds Pumps might again pay for prizes. Other sponsors related to photography or arts may be able to added. The Board requested the Committee identify funding sources as well as a plan for the contest.

Holding Lakefest in much the same way or in a revised way was discussed. The Board reached consensus that the Outreach Committee should be prepared to discuss at the Feb. Board meeting its preference for Lakefest. Directors were asked to bring ideas related to what the organization might do for public outreach instead of Lakefest that would be less resource intensive and how to fulfill the Bylaw of holding an Annual Meeting in August. A decision on Lakefest will be made at the Feb. Board meeting. Mawdsley directed Anderson to prepare the 2008 Budget as if the usual format of Lakefest were to happen.

No specific plans were noted for the 10th anniversary celebration other than including information related to that milestone in publicity for events such as the spring conference, the annual meeting, etc.

Major Donor Campaign initiative:
Anderson reported on her meeting regarding the donor campaign initiative with Steve Mount, who has been serving on the Finance/Development Committee. He suggested that given where we are in the process, cultivating donors and long-term members via personal contacts was deemed more effective than events.
However, personal invitations to our events of people to have them learn more about us may be valuable, such as personal invitations to the spring conference, a spring farm tour, etc. The Annual Appeal and membership revenues this year both yielded very good income.
The group to lead this initiative will include at least two Board members and volunteers were requested. The group will develop a plan for 2008. Anderson is meeting with a new potential volunteer with fundraising background.

Spring Conference:
For a while the Issues Committee has been interested in having annual spring and fall conferences, one at the north end and one at the south end. After Anderson reviewed the proposed speakers, the Board decided by consensus to hold the conference this spring. Since the past two conferences were held at the north end of the lake, this upcoming one will be held at the south end. Hearing no objections, Anderson will visit two Ithaca schools as possible locations. The Board decided by consensus that members should be charged significantly less than non-members. Anderson is to report on progress at the Feb. Board meeting.

Grantham, Fessenden and Zippel were all willing to assist with seeking sponsorship. The latter two would like to have a sample script, suggestions of whom to contact and details about the conference. Anderson to follow up.

2008 Budget Update
Figures for 2007 end of year will be available soon. On an accrual basis there will be a minor surplus. In early 2008 cash flow is still of some concern. Grantham, as Assistant Treasurer, has taken over oversight of day-to-day finances and budgeting. She recommends the organization have a goal, and plan to achieve over time, for a reserve that will cover several months of operating expenses.

WQIP Job Description
Traditionally the Finance Committee has finalized and brought to the Board job descriptions for staff positions. The Board affirmed this practice. A finalized job description for the WQIP stormwater work will be brought to the Board in February.

Other Business:
By consensus the Board decided to cease the practice of having a light dinner as part of the meetings. Directors are welcome to bring their own dinner.

Reports:
Watershed Steward: In response to questions from Anderson, the Board affirmed that the one-page written monthly reports of her efforts are helpful and no changes to format, organization or content were suggested.

Committees: Highlights of recent meetings were provided.

The meeting was adjourned at 8:50 p.m.

Tasks
Mawdsley: Consider Plan of Work process;
Outreach Committee: Create plan and look for funding for poster/photo contest for 2009; Proposal for Lakefest on what to do the same and what to do differently.
All Directors: Come to Feb. meeting with ideas for public outreach and how to accomplish Annual meeting if Lakefest not held;
Anderson: Organize spring conference and provide information to Kevin and Ronda on seeking sponsors;
Anderson & Finance Committee: 2008 budget;
Mawdsley: Talk with Directors not yet on a committee;
Anderson & Mawdsley: Plan of Work for 2008.

Decisions
Poster contest postponed to 2009. Reaffirmation of 12/07 BOD vote;
Members are to be charged significantly less than non-members for the Spring Conference;
Job descriptions are recommended by the Finance Committee to the Board for approval;
Light dinners will no longer be served at Board meetings.

Feb. Agenda Items (in no order)
Decade 2
Lakefest
2007 End of Year Finances
2008 Budget
2008 Plan of Work
Spring Conference



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